Privacy Policy

Last updated March 4, 2026

This Privacy Policy for Savvy Personal Trainer ("Company", "we", "us", or "our") explains how and why we may collect, store, use, and share ("process") your information when you use our services ("Services").

This includes when you visit our website at https://www.savvypersonaltrainer.com or interact with us through marketing, sales, events, or other related activities.

If you have questions or concerns about this Privacy Policy, please contact us using the contact information provided on this website.

If you do not agree with our policies and practices, please do not use our Services.


Summary of Key Points

This summary provides key points from our privacy notice.

We may process personal information depending on how you interact with Savvy Personal Trainer and the Services, the choices you make, and the products or features you use.

We do not process sensitive personal information.

We may receive limited information from public databases, marketing partners, social media platforms, and other outside sources.

We process your information to provide and improve our Services, communicate with you, ensure security, prevent fraud, and comply with legal obligations.

We may share personal information in certain situations and with specific third parties where necessary.

We use technical and organisational measures to protect your personal information, but no online transmission or storage system can be guaranteed to be completely secure.

Depending on your location, you may have certain rights regarding your personal information.

You may exercise your rights by contacting us through the contact options provided on our website.


Table of Contents

  1. What Information Do We Collect

  2. How Do We Process Your Information

  3. Legal Bases for Processing Personal Information

  4. When and With Whom Do We Share Personal Information

  5. Cookies and Tracking Technologies

  6. Social Media Logins

  7. Data Retention

  8. Data Security

  9. Your Privacy Rights

  10. Do-Not-Track Features

  11. California Privacy Rights

  12. Updates to This Notice

  13. Contact Information

  14. Review, Update, or Delete Your Data


What Information Do We Collect

Personal information you provide to us.

We collect personal information that you voluntarily provide when you contact us, request information, or interact with our Services.

This may include your name, email address, and contact preferences.

We do not process sensitive personal information.

If you register or interact with us using a social media account, we may receive profile information such as your name and email address depending on the settings of that platform.

Information automatically collected.

When you visit our website, we may automatically collect certain technical information such as your IP address, browser type, device information, language settings, pages visited, and the date and time of your visit.

This information helps us maintain the security and performance of our website and improve our Services.

We may also use cookies and similar technologies to collect usage information.

Information from other sources.

We may obtain limited information from public databases, marketing partners, affiliate programs, and social media platforms in order to improve our Services and provide relevant marketing information.


How Do We Process Your Information

We process personal information in order to operate and improve our Services.

This may include responding to inquiries, providing customer support, requesting feedback, sending marketing communications where permitted, improving website functionality, preventing fraud, and analysing how visitors use our Services.


Legal Bases for Processing Personal Information

If you are located in the United Kingdom or the European Economic Area, we rely on several legal bases for processing personal information.

These may include your consent, the need to perform a contract, legitimate business interests, legal obligations, or protecting vital interests.

You may withdraw consent at any time where consent is the legal basis for processing.


When and With Whom We Share Your Information

We may share your information in certain situations.

For example, information may be transferred in connection with business transactions such as a merger, sale of assets, or acquisition.

We may also share information with service providers who assist in operating our Services.


Cookies and Tracking Technologies

We may use cookies and similar technologies to store or access information about how our website is used.

These technologies help us improve performance, analyse usage, and enhance the user experience.

Most web browsers allow you to control or disable cookies through your browser settings.


Social Media Logins

If you choose to log in using a social media account, we may receive certain profile information from that provider.

The information we receive depends on your social media account settings.

We recommend reviewing the privacy policies of those providers to understand how they handle your personal information.


Data Retention

We retain personal information only for as long as necessary to fulfil the purposes described in this Privacy Policy unless a longer retention period is required by law.

Where possible, information will be securely deleted or anonymised once it is no longer required.


Data Security

We implement reasonable technical and organisational security measures designed to protect your personal information.

However, no electronic transmission or storage system can be guaranteed to be completely secure.


Your Privacy Rights

Depending on your location, you may have rights regarding your personal information.

These rights may include requesting access to your personal information, requesting corrections, requesting deletion, restricting processing, or withdrawing consent.

To exercise these rights, please contact us using the contact information provided on our website.


Do-Not-Track Features

Some browsers offer a Do-Not-Track feature that allows you to signal your preference not to be tracked online.

At this time, our website does not respond to these signals because no universal standard has been adopted.


California Privacy Rights

Residents of California may have specific rights under applicable privacy laws.

These rights may include requesting information about personal data shared with third parties for marketing purposes and requesting deletion of certain personal information.


Updates to This Notice

We may update this Privacy Policy from time to time in order to remain compliant with applicable laws and to reflect changes to our Services.

The updated version will be indicated by a revised date.


Contact Information

Savvy Personal Trainer 128 City Road London EC1V 2NX United Kingdom


Review, Update, or Delete Your Data

You may request access to, correction of, or deletion of your personal information by contacting us using the contact options provided on our website.